Part of the team again
Federal Ministry of Labour, Social Affairs, Health, Care and Consumer Protection
BMASGPK — reintegration part time
Step by step back to work
With part-time reintegration, the Federal Ministry of Labour, Social Affairs, Health, Care and Consumer Protection is making it easier for both employees and companies to return to working life after a long period of sick leave.
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A bureaucratic name...
In order to make the measure better known to all target groups, we have developed a campaign world that makes the complex term “resumption part time” easy to understand and emotionally charged with motivating wording.
... becomes a motivating motto!
In combination with a design and a visual world that visually underline the positive feeling of gradually returning to work, it is immediately clear on social media, stakeholder posters, advertorials and in commercials: With reintegration part time, people become healthy in the long term. “Another part of the team. ”
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