How do you make clients happy – surely and securely?
philoro is the most innovative gold and precious metals trader in the D-A-CH region. Instead of going through the tedious process of buying gold from banks and intermediaries, philoro clients can simply order their precious metals online. And this is made possible by kraftwerk’s online store with customised image and performance campaigns in print, TV and online.
"Sure and secure happiness" is what the clients experience at the gold and precious metal trader philoro. The golden strategy to achieve this is customer-centric designs combined with lead generation. The campaign by kraftwerk not only makes philoro an award-winning retailer but also one most favoured by clients. A 360° full service campaign was carried out in print, TV and online.
+376% online turnover, +360% conversion, +113% total turnover
kraftwerk increased the turnover in the online shop of the precious metal trader philoro by 376% in just a year. Re-targeting and live banner ads increased the conversion by 360%. philoro’s total turnover and market share increased by over 100% respectively.